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CASE STUDY Nº11
Transmedia communication and new narratives
 
ESTIMATED PUBLICATION DATE ARTICLE SUBMISSION
NOVEMBER 2015 STUDIES: OPEN. Send your's here
INVESTIGATIONS: OPEN. Send your's here
REVIEWS: OPEN. Send your's here. Reviews will be publicated online as we recive them in reviews section.
   

In a time of changing environments called transmedia communication seems to have come to stay. This new process involves a more active public participation but raises doubts and uncertainties in the academic field of application and even there who wields apocal铆ticos arguments on the phenomenon that point impersonation and / or disappearance of traditional narrative. Comunicaci贸n y Hombre wants to open communication and dialogue to know and understand the specificity of transmedia narratives: consolidation, application and potential. Knowing the possibilities of transmedia applied to fiction, journalism, documentary, advertising ... What is the role of the public in this process? Really the new prosumer has such an active role as presented in the narrative ye interacts action? Will those be alienated and non-equity abocar谩 in fragmentation of the public?
All these facts make the issue that we raised in this issue we look highly attractive and inexhaustible source of study and research on which to reflect.

   
   
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