Introduction
When we started the edition of this new issue of the magazine, we decided to make an appeal to learn about the use of data in communication and the possible enrichment it brings from the point of view of humanism. It will be the Data that will lead us to new forms of communication or it will always be man who will lead the communication. Data driven or Human driven?
Humanism has a lot to do in this field Data, but it must act, interfere, understand, study, analyze and finally play in favor.
In this issue of Communication and Man, an appeal has been made to collect articles that address the use of Data from different areas of knowledge, and the opportunity is open to us. To carry out the elaboration of number 16, the interdisciplinary approach has been maintained in different areas such as Company Communication, Advertising, Journalistic Information, Medicine, Sports, Business, Music, Art …
See full introduction
Studies
CARO-CASTAÑO, Lucía and SELVA-RUIZ, David
Data storytelling: the use of data in the construction of brand advertising stories
Comunicación y Hombre. 2020, nº16
See article
Share by email
LUJÁN VILLAR, Juan David and LUJÁN VILLAR, Roberto Carlos
Recognition of musical emotions through data and digital technologies
Comunicación y Hombre. 2020, nº16
See article
Share by email
FERNÁNDEZ-HERNÁNDEZ, Ruth; VACAS-GUERRERO, Trinidad and GARCÍA-MUIÑA, Fernando Enrique
The arrival of Data to museums
Comunicación y Hombre. 2020, nº16
See article
Share by email
FLORES VIVAR, Jesús Miguel
Big data, algorithmization and new media against disinformation and fake news. Bots to minimize the impact on organizations
Comunicación y Hombre. 2020, nº16
See article
Share by email
MIQUEL SEGARRA, Susana and ACED TOLEDANO, Cristina
Big data: the data revolution and its impact on corporate communication
Comunicación y Hombre. 2020, nº16
See article
Share by email
GALLARDO GUERRERO, Leonor and GARCÍA UNANUE, Jorge
Data, analytics and digitization as keys to the future in public and private sports management
Comunicación y Hombre. 2020, nº16
See article
Share by email
MENASALVAS RUIZ, Ernestina; RODRÍGUEZ-GONZÁLEZ, Alejandro; TORRENTE, María and PROVENCIO PULLA, Mariano
Can data science help us improve the prognosis and treatment of cancer patients?
Comunicación y Hombre. 2020, nº16
See article
Share by email
AGUADO GUADALUPE, Guadalupe and GARCÍA GARCÍA, Alberto
Generation of value through the use of Open Data in communication with citizens: the case of the National Library of Spain and the Junta de Castilla y León
Comunicación y Hombre. 2020, nº16
See article
Share by email
GUILLÉN TORTAJADA, Esmeralda; JIMÉNEZ MARTÍNEZ, MªPilar; SZALAI, Lászlo; CABALLERO-GARCÍA, Presentación A. and ALCARAZ-RODRÍGUEZ, Rafael E.
Design and initial validation of an instrument for measuring entrepreneurial competence regarding its treatment and communication in university classrooms. Preliminary data.
Comunicación y Hombre. 2020, nº16
See article
Share by email
ARDINI, Claudia G. and MIRAD, Nahúm
The use of big data in politics or the politics of big data
Comunicación y Hombre. 2020, nº16
See article
Share by email
Research
MARTÍNEZ RIVAS, Rafael and FERNÁNDEZ BARBUDO, Carlos
Art and politics in Mateo Maté: a case study
Comunicación y Hombre. 2020, nº16
See article
Share by email
ROMERO-RODRÍGUEZ, Luis M.; HERNANDO GÓMEZ, Ángel and VALDEZ-LÓPEZ, Orlando E.
Tabloidization and media spectacularization: conceptual discussion and empirical approaches
Comunicación y Hombre. 2020, nº16
See article
Share by email
RUIZ MORAL, Roger
Epistemological, anthropological, ethical and educational considerations for a Person-Centered Clinical Communication
Comunicación y Hombre. 2020, nº16
See article
Share by email
DE LA CALLE MALDONADO, Carmen; CASTAÑERA RIBÉ, Cecilia and GIMÉNEZ ARMENTIA, Pilar
The incommunicability of the mystery of suffering
Comunicación y Hombre. 2020, nº16
See article
Share by email
DE LA ROSA, Daniel and CARRASCAL DOMÍNGUEZ, Silvia
Education for Sustainable Development: a study on the dissemination and contextualization of education in the written press in Spain: El Mundo, ABC and La Vanguardia
Comunicación y Hombre. 2020, nº16
See article
Share by email
VIÑARÁS ABAD, Mónica; GONZÁLVEZ VALLÉS, Juan Enrique and RINCÓN ALONSO, Silvia
Interpersonal Communication and Internal Communication in companies: an analysis from the profession and the University
Comunicación y Hombre. 2020, nº16
See article
Share by email
Reviews
AGEJAS ESTEBAN, José Ángel
Let's talk about suicide
Comunicación y Hombre. 2020, nº16
See article
Share by email
OLMEDO NERI, Raúl Anthony
The power of the advertising industry in Mexico
Comunicación y Hombre. 2020, nº16
See article
Share by email
CABEZUELO LORENZO, Francisco
The advertising business in the digital society of the Valencia Community
Comunicación y Hombre. 2020, nº16
See article
Share by email
RODRÍGUEZ ACEVEDO, Cruz Javier
Don Manuel's war
Comunicación y Hombre. 2020, nº16
See article
Share by email
ABELLÁN-GARCÍA BARRIO, Álvaro
Infoethics. Journalism freed from the politically correct
Comunicación y Hombre. 2020, nº16
See article
Share by email
FRAGERO GUERRA, Carmen
The disgusting
Comunicación y Hombre. 2020, nº16
See article
Share by email
