Keyword: Creativity

JIMÉNEZ MARTÍN, Silvia

The opinion of the hearing about the creative forms in the informative wireless programs

Comunicación y Hombre. 2008, nº4

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ARROYO ALMARAZ, Isidoro and MARTÍN NIETO, Rebeca

Creativity and research into multicultural advertising: way of integration

Comunicación y Hombre. 2009, nº5

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BAÑOS GONZALEZ, Miguel

The humor as a creativity factor in tv advertising

Comunicación y Hombre. 2009, nº5

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ANTOLÍN PRIETO, Rebeca and CLEMENTE MEDIAVILLA, Jorge

YouTube as a significant tool for the brand communication strategy: case study of engagement, insight and creativity of the five most relevant campaigns worldwide video platform

Comunicación y Hombre. 2017, nº13

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